Last updated: May 06, 2026

1. Introduction

Welcome to If Then Ltd (“we”, “our”, “us”).

We are committed to protecting and respecting your privacy. This policy explains how we collect, use and protect your personal data when you visit our website:
https://ifthen.co.uk/

We comply with the UK General Data Protection Regulation and the Data Protection Act 2018.

2. Who We Are

If Then Ltd is a UK-based business providing strategy, consulting, and digital services.

Data Controller: If Then Ltd
Contact email: royvdbb@ifthen.co.uk
Registered address: 1 Claydon Business Park, Great Blakenham, Ipswich, United Kingdom, IP6 0NL

3. What Data We Collect

We may collect and process the following data:

Information you provide directly:

• Name
• Email address
• Phone number (if submitted)
• Any information you provide via contact forms or email

Automatically collected data:

• IP address
• Browser type and version
• Pages visited and time spent
• Device information

4. How We Use Your Data

We use your data to:

• Respond to enquiries
• Provide services or information requested
• Improve our website and user experience
• Monitor website performance
• Comply with legal obligations

5. Legal Basis for Processing

We process your data under the following legal bases:

• Consent (e.g. when you submit a form)
• Legitimate interests (e.g. improving our website)
• Contractual necessity (if you become a client)
• Legal obligations

6. Cookies

We use cookies to improve your experience on our website.

Cookies may include:

• Analytics cookies (e.g. traffic tracking)
• Functional cookies

You can manage or disable cookies via your browser settings.

7. Data Sharing

We do not sell your data.

We may share your data with trusted third parties, including:

• Website hosting providers
• Analytics tools (e.g. Google Analytics)
• Email service providers

These providers only process data on our instructions.

8. Data Retention

We retain personal data only as long as necessary:

• Enquiry data: up to 12–24 months
• Client data: as required for contractual/legal purposes

9. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion
• Restrict processing
• Object to processing
• Data portability

To exercise your rights, contact us at: royvdbb@ifthen.co.uk

You also have the right to lodge a complaint with the Information Commissioner’s Office.

10. Data Security

We take appropriate technical and organisational measures to protect your data.

However, no method of transmission over the internet is completely secure.

11. Third-Party Links

Our website may contain links to other websites. We are not responsible for their privacy practices.

12. Changes to This Policy

We may update this policy from time to time. Please check this page periodically.

13. Contact Us

If you have any questions about this policy, contact:

Email: royvdbb@ifthen.co.uk

Website Terms & Conditions

Last updated: May 06, 2026

1. Introduction

These Terms & Conditions govern your use of this website:
https://ifthen.co.uk/

By using this website, you agree to these terms. If you do not agree, please do not use the site.

2. About Us

This website is operated by If Then Ltd, a UK-based business providing strategy, consulting, and digital services.

3. Use of Website

You agree to:

• Use the website lawfully
• Not misuse or attempt to hack the site
• Not copy or reproduce content without permission
• Not introduce viruses or harmful material

4. Intellectual Property

All content on this website, including text, branding, and design, is owned by or licensed to If Then Ltd.

You may:

• View and download for personal use only

You may not:

• Reproduce, distribute, or exploit content commercially without permission

5. No Reliance on Information

The content on this website is provided for general information only.

It does not constitute professional advice.
You should seek appropriate advice before taking action.

6. Limitation of Liability

To the fullest extent permitted by law:

• We exclude liability for any loss or damage arising from use of this website
• We do not guarantee the website will be uninterrupted or error-free

Nothing excludes liability for:

• Death or personal injury caused by negligence
• Fraud or fraudulent misrepresentation

7. External Links

This website may include links to third-party websites.

We are not responsible for their content or availability.

8. Availability of Website

We may:

• Suspend or withdraw the website at any time
• Update content without notice

9. Privacy & Data Protection

Use of your personal data is governed by our Privacy Policy.

10. Governing Law

These terms are governed by the laws of England and Wales.

Any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales.

11. Changes to These Terms

We may update these terms from time to time. Continued use of the site means you accept any updates.

12. Contact

For any questions about these terms, contact:

Email: royvdbb@ifthen.co.uk